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Category Archives: Lafayette Real Estate Marketing

Lafayette Realtor Blog Voted Among Best in the Country

Who would have ever thought that a Lafayette Realtor would write a micro-market, Lafayette CA real estate blog, and then have it selected as one of the top real estate resources in the United States!?  When I first set out to write this blog, I certainly never thought that it would ever achieve that …

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Stager Suggestions For Marketing Homes For Sale In Lafayette CA

Properly staging homes for sale in Lafayette CA can make the difference between a quick sale and a long, frustrating sales experience, which is why we always involve one of our stagers in the marketing of our properties.  The stager is critically important to the process of  properly “packaging” a home to appeal to the most likely …

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Wafting Scents in Lafayette CA Real Estate

It’s Sunday… the government is operating on a new diet of less money, and there isn’t a lot of profound real estate news today.  In fact, I’m just gearing up for an Open House on an incredible new listing, and thought I’d share some new science with you on putting buyers in the right …

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The Value of Photography in Lamorinda Real Estate Marketing

For those who know me well, they understand my deep passion for photography.  Beginning as a youth with a father who shot professionally, my childhood bedroom was located next to a professional darkroom where I was first exposed to what would become a life-long obsession.  I was given my first film camera at about …

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What’s “QR” About Lamorinda Real Estate?

Since it’s Friday, let’s have some fun!  So what the heck is this thing?: Possible answers: a)  A mini-Roshak inkblot test b)  A thumbnail-sized version of a SF Museum of Modern Art piece c)  An impressionist photo of ants running through a maze d)  An abundance of information crammed into a little box about …

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Lamorinda — Spring 2011… A Buyer’s or Seller’s Market?

Sometimes there is a precarious equilibrium that exists between a buyer’s vs. seller’s market.  I hesitate to suggest that there may be a subtle shift occurring in our Lamorinda real estate market, but there certainly are some signs of subtle change… perhaps only for a brief period of time.  A recent column in the Wall …

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Lafayette CA Real Estate — The “Look” of Real Estate Marketing

With all of the potentially conflicting economic information that has been circulating throughout the media in recent days… stock market up, earnings up, Amazon.com sales down, housing markets slow…., it would have been easy to write another financial post. As one of my business school professors once said, “If you lined up all of …

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